Editorials
I love the storytelling element in fashion and editorial photography, especially the fact that I can shoot virtually anywhere. I'm always attracted to some of the most unconventional places, and that works for me. Whatever the shoot takes me, I am ultimately selling an emotion that's connected to the merchandise or lifestyle, manufacturing a fantasy of sorts for the viewer, and I'm often pleasantly surprised by what a simple spark of idea can do.
Editorials
I love the storytelling element in fashion and editorial photography, especially the fact that I can shoot virtually anywhere. I'm always attracted to some of the most unconventional places, and that works for me. Whatever the shoot takes me, I am ultimately selling an emotion that's connected to the merchandise or lifestyle, manufacturing a fantasy of sorts for the viewer, and I'm often pleasantly surprised by what a simple spark of idea can do.














































